Rumour: Should Volkswagen Buy Ferrari?

[sonya zafar]

Is Volkswagen Chairman Ferdinand Piech eyeing Ferrari as the next acquisition to add to VW group's collection of brands? Some in the German press think so.


Piech has already said openly that he would like VW to buy Fiat's Alfa Romeo marque -- but the "real object of his desire," is Ferrari, Manager Magazin says in its current issue.

VW already has plenty of sporty brands. It is merging Porsche into its portfolio and owns Lamborghini, the Italian super car maker. In 1998, VW bought the rights to the Bugatti marque, supposedly after Piech's son was thrilled at seeing a vintage miniature Bugatti in a toy shop.

[azi malik]

i dun think so... Ferrari isn't going down that early